]> http://www.hermesconsultancy.com/blog en http://www.hermesconsultancy.com/increasingpagerank <p>A search engine is a powerful tool that can bring potential customers to your website. Everyone who gets on the Internet uses a search engine to locate information or sources of supply.</p> <p>The challenge for every website, to get listed on the front of a user's search result, lies in</p> <ol> <li>being visible to the search engines</li> <li>ensuring relevance on your content</li> <li>increasing popularity of your site</li> </ol> <p>A skilled webmaster and a good marketing department can help with the first two. But increasing popularity, or building links to your website is one of the most challenging aspect to search engine optimisation.</p> Search Engines Thu, 03 Nov 2005 06:00:00 +0000